What Are Cookies?
Cookies are small text files that are stored on a user’s device when they visit a website. These files contain data that can be used to track the user’s browsing behavior, preferences, and other information.
Types of Cookies
- Session Cookies: These cookies are temporary and are deleted once the user closes their browser.
- Persistent Cookies: These cookies are stored on the user’s device for a set period of time.
How Cookies Work
When a user visits a website, the site sends a cookie to the user’s device. This cookie contains information that the website can use to personalize the user’s experience, track their behavior, and more.
Cookie Examples
One common use of cookies is for remembering a user’s login information so they don’t have to re-enter it every time they visit a site.
Case Study: Amazon
Amazon uses cookies to track user behavior and preferences, allowing them to offer personalized recommendations and improve the overall shopping experience.
Statistics
According to a recent study, 92% of websites use cookies to track user data and improve the user experience.