What is a Carousel?
A carousel is a rotating display of images or content often used on websites to showcase multiple items in a limited space. It is a popular web design feature that allows users to interact with the content in a dynamic and engaging way.
Types of Carousels
- Image Carousel
- Text Carousel
- Product Carousel
Benefits of Using a Carousel
- Maximize limited space
- Engage users with interactive content
- Showcase multiple items efficiently
Examples of Successful Carousels
1. Amazon’s product carousel on the homepage
2. Airbnb’s image carousel showcasing property photos
Case Studies
A study by Nielsen Norman Group found that carousels are often ineffective due to users’ banner blindness and lack of engagement with the rotating content.
Key Statistics
– 52% of websites use carousels (Web Design Museum)
– Only 1% of users click on carousels (Nielsen Norman Group)